TIPS & KNOWLEDGE BASE

E-COMMERCE SPECIALISTS SINCE 1996

Buy-Now-Pay-Later: The Return of the Layaway Model

buy-now-pay-later services

Layaway is a term that you probably haven’t thought or heard about for a long time – potentially since the late ‘90’s. It largely fell out of fashion in the 1980’s with the emerging pervasiveness of credit cards. As credit cards became commonplace in most homes in America, the buy-now-pay-later model became largely discarded. Not […]

Read More…

Selling Custom Products in Your Online Store

Selling custom products online

Do you remember when Mars Inc. had the genius idea of offering custom printed m&m candies?  They capitalized on the idea of unique all the way back in 2004, in the infancy of eCommerce. The trend of getting customized products has only grown since then. Shoppers have the chance to make a mark on their […]

Read More…

Retail Subscription Services

Subscription Services

In the last decade or so, subscription services have blossomed into a hugely profitable industry. Reaching a staggering $10 billion in 2019, and experiencing a compound annual growth rate of almost 60%, the subscription model is proving to be one that is here to stay. While about 25% of adults are already signed up for […]

Read More…

Modify Zinrelo to Suit Your Needs

Small banner image

Are you struggling with retaining customers? Trying to close the gap between customer acquisition and customer retention? We’ve touched on it before; loyalty points are a powerful tool to promote… well… loyalty. There are a multitude of ways to offer points and rewards to customers who engage with your business. One of our favorites is […]

Read More…

Ensure Legal Accessibility in One Step

Braille Writer and a laptop demonstrating web accessibility

If you don’t have a disability that might hinder your experience, you may not even realize that accessibility on the internet is a real problem for a lot of people – 15% of the population. […]

Read More…

Increase Your Sales With Dynamic Product Images

Dynamic Product Images

Having a good visual representation of your products is more important than describing it beautifully or having excellent reviews. Here are some important things to remember when adding product images to your eCommerce site. […]

Read More…

Make Multiple Payment Methods a Priority

Multiple Payment Options

As technologies change, so do customer expectations. Ever a top priority, convenience matters for online shoppers. That applies to payment options, and from that customers are expecting multiple payment methods to be standard. […]

Read More…

12 Ways to Test Your Site on a Regular Basis

Typwriter Beginning a To Do list

Have you ever received an email or a call from a customer, complaining because some feature on your site doesn’t work the way it should? Perhaps you roll your eyes to yourself at first, sure that the customer just isn’t following directions properly. But then you try it and your heart sinks a little. “Oh no. How long has this been broken?”. This is the perfect illustration of why you should be testing your website on a regular basis. […]

Read More…