Anyone who has dabbled in design or marketing knows that it’s the little things that work together to make a big impact on users. The results of those little things can add up to clicks, sales, subscribes, and overall impressions. This series talks about how the little things can play a big part on your […]
Adding too much to your product page can clutter the design, confuse the shopper, and bog down your site speed. But not having enough is equally as frustrating! Here’s what you need to know about what you should include on your product page. There are so many different ways to improve the shopping experience for […]
Regardless of your industry, you’ll never be able to escape trends that change the way you’re expected to do business. Like trends in clothing, some are worthwhile staples that will never fully go out of fashion like a dark, tailored blazer. And some are mustard-colored corduroy bell-bottoms; fly-by-night fads that seem like a good idea […]
In August, we were honored to learn that the site outlined below was the recipient of Miva’s 2020 Blades Award for Most Improved Website. Let’s take a look at how we were able to breathe fresh life into a struggling website. Early in 2019, a small family-owned business approached us looking for a website upgrade. […]
As important as good site design, comprehensive descriptions, and organized categories are, the real pièce de résistance when it comes to selling your products, is the product image. Arguably the biggest drawback about selling exclusively online, is that shoppers have a tough time really knowing what they’re getting before they make a financial investment. Some […]
Pop-up alternatives can make all the difference in your user experience, and your resulting analytics. Don’t let the necessity of delivery fast information overtake the UIUX of your site. Pop-ups have been around since the dawn of time… as far as the internet goes, at least. They were originally primarily used for advertising; the digital […]
Since the dawn of the handyman, people have been trying to weigh the benefits of “DIY vs. Professional”. That hasn’t changed as we moved into the tech era. As a web development company, you probably expect that we’ll tell you, you should hire a developer. But that’s not necessarily the case. We don’t want our […]
You may have come across the term UI/UX – or something very similar – while managing your site. It stands for User Interface (UI) and User Experience (UX). Simply put, it’s the way users interact with your website. Obviously, it’s a big category and can apply to a lot of facets of your business. And […]
Are you struggling with retaining customers? Trying to close the gap between customer acquisition and customer retention? We’ve touched on it before; loyalty points are a powerful tool to promote… well… loyalty. There are a multitude of ways to offer points and rewards to customers who engage with your business. One of our favorites is […]
Every eCommerce website owner wants the same thing: to increase sales and conversions. What are you doing to make it happen? Or, perhaps a fairer question would be this: Is your website standing in the way of its own success? If you’re like most site owners, you probably start the day by reviewing your website. […]