B2B operations have been evolving during the growth of eCommerce. This places some new challenges on the shoulders of B2B sellers. […]
Optimize Your Site for B2B Sales
Posted: January 28, 2020
How & Why You Should Respond to Reviews
Posted: January 23, 2020
Humans are funny creatures: while we often like believing we know what’s best, we are also very impressionable. How we spend our money is no exception. Some of the most impactful outside influence when it comes to purchasing is the almighty Customer Review. […]
Make Multiple Payment Methods a Priority
Posted: January 21, 2020
As technologies change, so do customer expectations. Ever a top priority, convenience matters for online shoppers. That applies to payment options, and from that customers are expecting multiple payment methods to be standard. […]
Choosing The Right Social Media Platform For Your Business
Posted: January 16, 2020
There are hundreds of reports, studies, and articles on the topic and they all say the same thing: Social Media – you NEED it. […]
Update Your Terms of Service to Protect Yourself
Posted: January 9, 2020
When it comes to online retail, there can be a lot of grey-area for the shopper. It can result in some seriously negative feelings on the part of the customer and the retailer if the Terms of Service isn’t clear and comprehensive. […]
7 Tips for Running a Successful Blog
Posted: December 19, 2019
Starting a blog can be exciting! You get a fancy new addition to your site, and an audience for all the things you want to say. It won’t be long, however, until you realize that starting a blog may be a lot more fun than maintaining a blog. Particularly a successful one. There’s no sugar-coating it, […]
How-To: Use Google Search Console To Maintain Site Health
Posted: December 17, 2019
Google Search Console (GSC) – previously called Google Webmaster Tools – is the platform you’re looking for to provide metrics on how your website is performing. […]
12 Ways to Test Your Site on a Regular Basis
Posted: December 12, 2019
Have you ever received an email or a call from a customer, complaining because some feature on your site doesn’t work the way it should? Perhaps you roll your eyes to yourself at first, sure that the customer just isn’t following directions properly. But then you try it and your heart sinks a little. “Oh no. How long has this been broken?”. This is the perfect illustration of why you should be testing your website on a regular basis. […]
How-To: Test Your Site Speed
Posted: December 10, 2019
If you’ve been finding that your bounce rates are high, and your conversions are low, your site speed may be the culprit. There are, however, some simple and free ways to test that theory. […]
Turn Holiday Shoppers into Repeat Customers
Posted: December 5, 2019
The focus of the holiday season for retailers is customer acquisition. Getting those holiday numbers in during the biggest spending season of the year. But do you put any thought into what happens after the holidays? Specifically, customer retention! […]