Miva Ecommerce Design & Development
Ecommerce site re-launch AnyFlag.com, featuring a much improved responsive site, combining 5 (previous) stores into one to make the user experience much simpler for the shopper.
Anyflag.com Ecommerce Customizations:
- Based on Miva’s Levels ReadyTheme (most features, most up to date, most mobile friendly, nice use of white space)
- Miva ReadyTheme content sections so customer can easily add promotions site-wide
- New branding, colors, logo
- Flyout Menus customized for readability and quick access to specific categories
- Additional search bar in the footer
- Full/Site-wide HTTPS Conversion on site re-launch
- We used product variants to combine duplicated products and categories into a simpler user experience
- Massive category restructuring to make more sense to the shopper and easier maintenance going forward.
- Combined multiple additional stores (and WordPress sites) into one store – not competing against themselves on Google anymore, eliminating duplicate content as well
- Proper use of 301 redirects and optimized 404 page for customers to still find help when needed
- Simpler and more SEO Friendly URLs Site-wide
- Data heavy pages like Policies formatted to be simple to read/skim with mobile friendly sub-navigation.
- Optimized product and category titles for readability and utilized SEO title field for the keyword rich equiv.
- Re-coded on responsive framework
- Styled to match the site to feature a continuous User Interface
- Modal popup message for free shipping notice with single-click button to auto-redeem coupon (no complicated coupon codes to enter)
- Latest MailChimp newsletter implementation directly on the page
- Responsive slider for affiliated companies
- Optimized UX and custom programming to see product variant prices. This got rid of duplicated hand coded price tables for each size and is now completely data driven, which makes maintenance for the store owner much easier and less time consuming.
- Optimized layout to showcase use of product variants, variant prices and volume pricing discounts.
- Custom programming to dynamically show selected variant volume pricing
- This also eliminated a lot of duplicated hand coded price tables for sizes and volume price discounts.
- Utilizes all the new Miva features like coupons, gift certificates, credit on account, etc.
- Custom programming for a one-click free shipping coupon redemption w/o any complicated codes to enter
- Customer survey